Built for people who've tried everything else

Quit.
Or pay
the price.

Pledge real money on your commitment. Complete your challenge — every cent comes back. Miss a single day — it goes to charity. No exceptions.

Stripe secured· 65% goes to real charities· Full refund if you win
61%
Success rate
€43k+
Pledged to date
€28k+
Donated to charity
9
Challenge categories
The method

Simple. Brutal. Effective.

Loss aversion is 2–3× more powerful than the desire to gain. We built a platform around that fact.

01
🎯

Pick your challenge

Choose from 9 categories of bad habits — social media, alcohol, smoking, gaming, and more. Pick a template or write your own rule.

02
💰

Pledge real money

Put €10–200 on the line. The amount should feel real. If you win, every cent comes back to your card within 3–5 days.

03

Check in daily

One honest check-in per day. Did you keep your word? We trust you. Break it, and your pledge goes where it hurts least — to charity.

Full transparency

Where does your money go?

No hidden fees. No fine print. Here's the exact breakdown before you commit a single euro.

If you WIN
Complete every day
Your pledge€50.00
Refunded to card€50.00 ✓
Challenge fee€3.00
Net cost: €3 service fee only
If you LOSE
Miss even one day
Your pledge€50.00
To charity€32.50
To PledgeOFF€17.50
Challenge fee€3.00
65% of your pledge goes to charity — always
🧠

Why financial stakes actually work

Research shows that loss aversion is 2–3× more powerful than the desire to gain. People fight harder to avoid losing €50 than to earn €50. PledgeOFF puts that psychology to work — for you, not against you.

2–3×
More motivated by loss than by gain (Kahneman & Tversky)
61%
Average success rate across all PledgeOFF challenges
€0
Cost if you win. You literally have nothing to lose except a bad habit.

Ready to make the
most important bet
of your life?

The only bet where you win by not doing something.

Start for free

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